Marketing Strategy

Marketing 101: Our Guide to 26 Common Terms

Marketing terms word cloud

  If you haven’t worked in the marketing world (or at least have some sort of a business background), trying to engage with others who do for the first time can be challenging and intimidating. There’s a lot of industry-related lingo that gets thrown around, and if you’re not used to it, it can be… Read More >

The “Secret” to Creativity

Mountain Mojo Group - The Secret to Creativity Blog

When coming up with creative concepts, regardless of platform delivery, we have to think about how to get our viewers to stay engaged long enough to spend that second second watching, consuming our marketing, right? We have one second to capture their attention and push them into that second second… In order to do that,… Read More >

Your Customers Are Online Searching for You

The green advertisement has a cartoon potential customer in the right corner, on his laptop. A white cloud surrounds the top of the image with various media logos within it. Underneath the thought bubble is the text "You customer are online searching for you! Are you everywhere you need to be?"

Are You Everywhere You Need to Be? Have you ever wondered if the first users of the internet had any idea of the power it would hold? Getting sucked into the world of the internet everyday is inevitable and, in most cases, users are thankful for instant results. Searching the web for a new restaurant… Read More >

The Key to a Well Balanced Rural Community 5 Year Marketing Plan

A cartoon farm with green hills and wheat fields. The text "Why rural communities need marketing strategy," drops from the top of the image into the farm.

Why Rural Communities Need Marketing Strategies. Most people are likely aware of the fact that in order for any tourism market to thrive, it needs the magic head-turning power of marketing — and not just marketing, but good marketing — marketing that actively and effectively targets a town’s potential visitors and clearly communicates the unique… Read More >

Give Your Customers an Experience They’ll Never Forget

This image provides icons that represent various event themes for clients including food services, meet and greets, gift exchange, and award ceremonies.

How to Give Your Customers an Experience They’ll Never Forget. Is it time to do something different, something unique to you and your biz, something that makes you memorable, maybe even legendary? If so, let’s talk party! Brands and businesses have been hosting live “events” that attempt to increase their public profile and attract potential… Read More >