Late for the Train Case Study

Summary

Late for the Train

Late for the Train is a locally owned and operated Flagstaff legend with 4 locations including a roastery and bakery that provides Flagstaff with some of the world’s best coffee. LFTT approached Mojo looking to try and consolidate their branding efforts into a single cohesive plan capable of sharing the most intimate and detailed stories which curate a deep and meaningful relationship between human and bean. This engagement was focused on design with efforts that included a logo refresh (what an honor!), in-store collateral from cups, to coasters, bags, and signage, and a website design that mirrored the look and feel of the in-store collateral. We were also tasked with creating an eCommerce section of the site to support a brand new subscription program alongside a rewards program that was both online and at their shops. 

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