Why Mojo?
Great question.
Our Mission
Where Passion Meets Purpose
Why Mojo??? Great question. We have a handful of differentiators that separate us from the crowd and allow you to see if we are a great match. First and foremost, we like to share our core values. Each year we spend a long weekend away revisiting these core values, searching for alignment of purpose and passion. And each year we agree on these guiding principles as the leading factor in the types of clients that we’d like to pour our marketing energy into supporting. These core values ring true to us and when aligned with our client’s value system, our passion sings!
Our Core Values
At Mountain Mojo Group, we are…
Family
Through respect, accountability & collaboration we support each other to achieve common goals in work and life
Adventurous
Pushing boundaries professionally, creatively and personally
Passionate
Combining our passions with yours to share your story and grow your vision through transparent communication
Connected
Cultivating a healthy community through empathy and action
Family
What can we say? It’s all about the family for us! Not only do we consider each of the team our family, but our clients fall under the same tree. We connect as human beings before we connect as marketers and marketees. We support one another through good times and bad, our network and friends are open to connect with your network. We attend our client events, wear their gear, and use their services! We are one big happy family!
Adventurous
Lastly, personally, we are lovers of the outdoors, lovers of sport, lovers of competition, and lovers of adventure! From ultramarathoners, to river rafters, to yogis, and climbers, we have all chosen Flagstaff as our home base in large part for the outdoors. And we have chosen to build Mojo for the same challenges that our clients bring, the same beauty that each business offers, and the same story that we can tell in creating the most effective and engaging content possible. It’s been said that our biggest differentiator from other marketing agencies is our desire to constantly improve. Where most agencies strive to create a system to set and forget, we are constantly striving to improve every aspect of our strategies, every piece of content being written, photo being taken, post being made, ad being designed, gets a once over based on monthly analytics and constant collaboration with our clients and their team.
Passionate
Our next big differentiator is our well balanced team of high performing marketers. We are not just data driven or creative humans, we are an intentional mix of outside of the box and analytics. What this means is that our clients don’t just get a website developer that is great at coding, they get a team of marketing strategists that balance the proper code with the right images, engaging storytelling, optimized pages, and well defined, measurable goals. When our clients are looking for a new logo, they get the creative interpretation of their life’s work through multiple designers along with a branding team that is focused on our client’s customers psychographics, where they will see this logo, how we want them to feel, how we see alignment between this new logo, the chosen color palettes, the shape, the fonts, the overall brand kit.
Connected
Ok, when it comes to life, it is our firm belief that each of us has the power to do whatever we choose to put our thumbprint on this world. And it is in that choice that we find ourselves having control over our day to day. So what have we chosen to do with our days? Have fun! And that translates into our client relationships with every interaction we have. Although we love to get into the weeds when studying your monthly report with you, we also always come back to the bigger reason of why we are engaging with you, the underlying meaning in all of us, and that is to live our best lives ever. People often comment that they hired us because we look like a fun group, then realized the talent that seriously moves the needle, and they stay with us for many years.