Hardware Retail Industry
Mountain Mojo Group is a full-service creative agency serving hardware retailing clients from our Flagstaff, AZ HQ. Our team of creatives taps into hardware store trends to engage customers in new ways that build sales for your business and boost your brand’s Mojo.
Our Marketing Success in Hardware Retail Industries
Customer expectations are evolving. Mountain Mojo Group’s team of retail marketing strategy experts understands the challenges facing today’s hardware retailers as they seek to stay ahead of consumer sentiments. We’ve enjoyed success supporting retail hardware chains and independent retailers in Flagstaff, AZ, and across the country, including HomCo Lumber & Hardware, Owenhouse Ace Hardware, and Country Ace Hardware. Our research-driven, collaborative approach includes:
- Market Research, including in-depth hardware store industry analysis
- Digital Marketing Strategy
- Traditional Advertising Strategy
- Search Engine Optimization
- Social Media Marketing
- Branding and Graphic Design
- Print and Digital Advertising
- Web Design & Development
- Photography & Videography
- Reputation Management
The Mojo Method
Mountain Mojo Group offers holistic and effective marketing services, built to help our hardware retail clients reach their goals
Digital Marketing Strategy
Building a marketing strategy is just like building anything else—your final product is only as good as your plan. Our online marketing strategies begin with a deep dive into each business to understand what sets them apart. We analyze where they’ve been and where they are so we can draw up the blueprint to get them where they’re going. Each comprehensive online marketing plan includes timelines, budgets, goals, KPIs, and next steps. For Mojo’s hardware retailing partners, our internet marketing strategies include:
- PPC advertising and display campaigns to increase store visits
- SEO to increase search engine visibility
- Social Media Marketing to increase brand awareness, connect with the community, and grow social audiences
- Graphic Design, including logo creation for special events, branded in-store collateral, traditional ads, truck wraps, and more
Website Design & SEO
Your company’s website answers to more than one foreman—your customers and the search engines they’re using to find you. Our team of expert web designers and SEO specialists work together to create memorable, high-performing, user-friendly websites that appeal to customers AND appease search algorithms. Working closely with our hardware retail clients’ teams, our website design and SEO specialists execute plans that include:
- Thoughtful updates to reflect the unique and unified brand images of each client
- Compelling and effective user paths that guide shoppers and search engines through each site
- Original content to attract and engage site visitors
- Photo galleries and infographics
On-page and off-page SEO - Responsive web design elements
Brand Collateral
Our marketing team takes a creative, collaborative approach to ensure your brand collateral speaks with a strong voice that reflects your vision, mission, and guiding principles with every word and pixel. Our creative teams have partnered with our retail hardware clients in Flagstaff and throughout the country to produce bespoke brand collateral, including:
- Complete brand kits, including a comprehensive style guide and customized logos with multiple applications in all digital and print formats
- In-store displays, team buttons, and email signatures
- Social media and display ads
- Logo design, infographics, and product sale advertisements
Traditional Marketing
A robust online presence is necessary for retailers in the 21st century, but traditional advertising can still be an effective marketing tactic, when it’s guided by data. Our proven marketing strategies for hardware retailers include graphics and ad copy for legacy media and other traditional advertising outlets, including:
- Newspaper & magazine ads
- Phone book and directory ads
- Event activation
- Mailers and flyers
- Truck wraps
hardware retail Client Highlight
HomCo Lumber & Hardware
We worked closely with the team at HomCo Lumber & Hardware in Flagstaff, AZ, to develop a detailed marketing plan that serves as the blueprint for our collaboration. After conducting a thorough audit of their existing marketing channels, branding, and messaging, we launched updates to their website and social media channels, tying them together with cohesive in-store signage. As a locally owned and operated independent retailer, HomCo differentiates itself from its competitors by offering unparalleled customer service and expertise. To highlight these strengths, we create thoughtful and consistent content, including blog posts, newsletters, and videos that put the knowledge and warmth of their team on full display at every touchpoint.
hardware retail Client Highlight
Owenhouse Ace Hardware
Owenhouse Ace Hardware is a mainstay of downtown Bozeman, MT, boasting more than 140 years in the community. Our team partnered with Owenhouse’s leadership to take their solid local brand presence and translate it into an online presence that reflects their longstanding contributions to the community. Our team found success in marketing Owenhouse with:
- Market research and marketing strategy
- Social media marketing
- Search engine optimization
- Print and digital advertising
- Web design and development
- Blogging, and email marketing
hardware retail Client Highlight
Country Ace Hardware
Country Ace Hardware sits in the heart of Grand County, Colorado, and welcomes a mix of residents and vacationers every day. To meet the diverse needs of those shopping for their home and those far from home, we developed unique customer personas to reflect the typical Country Ace shoppers. After conducting in-depth internal, external, and market research, we completed a logo refresh and created consistent, compelling content to communicate a unified brand message. Our team found success implementing:
- Market research and marketing strategy
- Web design and development
- SEO
- Social Media Marketing
- Brand Collateral
- Traditional Advertising
Our Clients
Hardware Retail
