You know that moment when you see a logo that just… works? Maybe it’s the Nike swoosh catching your eye on a billboard, or that clever hidden arrow in the FedEx logo that you can’t unsee once you spot it. (If you haven’t spotted it yet, you’re...
We get it, as a business owner, you’re already wearing too many hats. Then you hear all these marketers tell you to add a social media hat to the mix and that nearly puts you over the edge! Social media might seem like a waste of time to you, but social media is...
The short answer to the question, “do you really need marketing in your business?” is it depends. I know that’s a non-answer, answer. But it’s true! It all boils down to…what are your goals? Depending on your goals is going to depend on...
The Goal Creating a strong brand, logo, and website in order to capture attention, generate curiosity, and ensure memorability. How We Did It Our process involves two main steps: defining the brand, colors, and logo then building the website. The Goal Our mission...
Colors are used all over in marketing. From logos and websites to banners and business cards, color is everywhere. Sure, everyone knows that colors add a visual splash, but did you know that color has a much more significant impact on marketing than just being...
Your logo is your first impression of the world. What does your current logo convey? Clean and modern, abstract and colorful, retro and textured? How does it make people feel? You want the words that people would use to describe your logo similar to words they would...
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