16 steps · 16 free templates
A step-by-step marketing strategy for independent hardware stores and lumberyards, including Ace, True Value and Do it Best dealers, farm stores and ag stores.
Most marketing struggles in hardware retail aren’t about effort. They’re about structure. This series walks you through building a complete, connected marketing strategy one step at a time, starting with clear organizational goals and ending with a holistic plan your team can actually maintain.
Each guide covers one step and comes with a free template built for hardware stores and lumberyards. Work through them in order, and by the end you’ll have your own marketing strategy.
The 16 Steps
Looking for the big picture first? Read our hardware retail marketing guide, or learn more about how we work with hardware retailers.
Want help applying this to your store?
Want help building your strategy instead of doing it alone? A short discovery call can clarify where to focus.